When we discuss job interviews and resumes, there is always a point made about career objective or even resume in general. The HR goes through several resumes and they glance at each for less than a second, so there should be something catchy that makes them pause and take notice. This same process applies to social media bios as well.
A user may only take that second to quickly skim your account, and an interesting bio goes a long way in making them pause and scroll through your account. So, how do you write an engaging bio that makes your account visible to both the algorithm and the end user? This blog helps you figure out ways in which you can craft an exciting bio that gives you the leeway to reach more customers.
There are a few basic things you can include when it comes to TikTok bios. Here are a few details.
If you are a brand page, the TikTok bio is the space to establish your brand image. It is here your brand-building begins. So, here are a few additional ways to stand out.
If you need more ideas to stand out among the millions of TikTok accounts, you can go beyond using emojis and texts to highlight your bio.
You can try to format your texts and use different, stylized font versions. Of course, you can’t do it directly on the app. But you can use third-party websites that let you find other fonts that you can use in your TikTok bio. - Search for TikTok font formats on Google/Safari and select a reliable website. - Choose from the different formats. - Type the content you need. - You can copy and paste the formatted text on the TikTok bio.
Having the line break might seem like a tricky thing on the TikTok bio. But having that blank space makes your bio look neat and attractive. So, here is a trick. You can copy and paste the ?so-called empty symbol?. (There are many ways to get the line break, you can search for different ideas that may work for your phone).
Like emojis, symbols also help make the content look less text-y. Come to think of it, TikTok is a visual space. Using symbols and emojis more makes the bio stand out. Use arrows or stars to highlight your bio.
Having a clear username and display name, with a relevant and right profile picture are the basics in optimizing your TikTok bio. These represent your personal or business brand and help in visibility. What is equally important is the text you include in the bio. You can search for relevant keywords and try to use them in your bio. But remember, it needs to be creative as well. Therefore, do not overfeed the bio with keywords or hashtags. Apart from call-to-action links, you can also connect TikTok with other platforms like your Instagram page or YouTube channel to help your followers explore more about your work.
The 80-character limit might still haunt you. However, you can easily crack the formula with the use of interesting emojis and symbols. Kindly ensure that your TikTok bio is unique and engaging, while also meeting the optimization requirements of CTAs, URL, word limit, and others.
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